If mounted on a longspear or pole at least 8 feet in length, the banner shifts in appearance to match the heraldry or coat of arms of the person who attached it. This tattered white canvas banner looks like an old piece of sailcloth, or perhaps a winding shroud-a 4-foot-by-6-foot rectangle with loops that can fit over a spear haft or pole running up one side.
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Good CTAs can also be more specific, for example: “subscribe to the newsletter”, “Get the FREE eBook”. Craft your CTA to blend with the banner’s offer. When possible provide a FREE offer - It’s been proven that adding the word FREE increases click rate on almost any banner ads campaign.īanner ads with strong calls to action, such as: “See it now!”, “Get it here”, still dramatically increase click-though rate. Think how to incorporate an enticing offer that will grab people’s attention. Be short, simple, informative, and always try to provoke curiosity. Attract people to check into your product with a short evoking statement.